Celebrating Women & the Power of Together

today August 26, 2021

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Celebrating Women & the Power of Together

In a true celebration of Women’s Month and The Power of Together, DStv Media Sales is partnering with E! for an online event designed specifically for women-led SMEs:  “Powered by YOU!”

Hosted by Mali Motsumi-Garrido, DMS Regional Sales Manager: Johannesburg, the event will include a discussion on how DStv Media Sales is breaking barriers and taking ‘Woman Power’ to new levels.

We will also feature exclusive interviews with media company owner and businesswoman, Carol Bouwer, and California-based television presenter and fashion designer, Nina Parker, who co-hosts on E!’s Nightly Pop.

This dynamic team of industry specialists will share their insights, strategies and secrets to success, including invaluable tips on how to get on top – and stay there… and much much more.

Powered by YOU! Thursday 26 August, 11:00am.

It’s an unmissable opportunity for any woman starting or building her own company.

When women support each other, incredible things happen!

So watch this space.

Meet America’s newest power couple! Teyana Taylor & Iman Shumpert return to reality TV with “We Got Love” coming to E! — and they’re doing in their own style. PERIOD!

About E! Entertainment:
E! is on the Pulse of Pop Culture, bringing fans the very best original content including reality series, topical programming, exclusive specials, breaking entertainment news, and more. Passionate viewers can’t get enough of our Pop Culture hits including “Keeping Up with the Kardashians,” “Total Divas,” and “Very Cavallari.” And with new original programming on the way, fans have even more to love.

FREQUENTLY ASKED QUESTIONS FOR DIGITAL ADVERTISING

Reach: how many users / browsers do you have?

DStv reaches audiences across multiple platforms including linear television, Catch Up on the Explora Set Top Box, Websites, Apps, Mobile, Social Media and OTT (Over the Top) video streaming services.

Cumulatively the digital platforms attract in excess of 8million in terms of reach.

Cost: how much will a campaign cost?

Digital rates are based on a CPM (Cost per Thousand) or CPV (Cost per View) basis.

Campaigns may be tailored based on clients’ budget, objectives and KPIs.

Targeting: what are the targeting options available?

There’s a range of targeting options available to suit every campaign need:

  • Geography: target audiences by location: ie, country, province, city, suburb
  • Demographics: target audiences by age, gender, cultural group on select platforms
  • Audience Types: target audiences by viewing preferences (eg, sport fanatic, binge viewer, series seeker etc)
  • Content Types: target audiences against specific content (eg, Gomora, Premier League, LA’s Finest)
  • Genres: target audiences against specific types of content (eg, local, international, documentary, sport etc)
  • Time Band: target audiences across various times of the day (eg, lunchtime, at work etc)
  • Day: target audiences on a specific day or days across the week (eg, Monday, on weekends etc)
  • Device: target audiences across devices (eg, website, iPhone, Android, Smart TV, Streaming Boxes, Gaming Consoles etc)

Platforms: which platforms or where will my ad be seen on?

There are various digital platforms available for commercial inventory. These include Websites, App, OTT (Over the Top) video streaming services, YouTube, Social Media.

The DStv Media Sales team will recommend the best platforms, products and ad units based on the brief, budget and objectives.

Ad units / creative: what ad formats can I book and what if I don’t have an ad?

DMS digital platforms cater for a range of video and display (banner) ads that also vary in options and sizes.

DMS has production partners that are able to assist with design, creation and production of ad units.

Details
Begin August 26, 2021 H 11:00
End August 26, 2021 H 12:00
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